Field notes
Ideas for making change useful.
Observations, tools, and provocations from our work with leaders, teams, customers, and communities.
The strategy handoff is where momentum goes to die
Five ways to make activation part of strategy—not the project that follows it.
Your workplace is an operating model people can walk through
What physical space reveals about power, pace, and collaboration.
Participation is not the same as permission
Designing public engagement that genuinely changes the answer.
A good transformation story has jobs to do
Beyond inspiration: the practical architecture of a narrative people can use.
The workshop is not the work
How to design collaborative moments that change what happens on Monday.
Scale the system, protect the character
A portfolio lens for brands growing without becoming generic.